Microsite helping funders bridge the gap between theory and reality, and inspire more changemakers to put place-based strategies into practice
I had the pleasure of leading design and creative direction for a microsite dedicated to NationSwell's Place-based Impact initiative. Alongside data visualization expert Charlotte Eckstein, I delved into the organization’s research on place-based impact to create a compelling, data-driven visual narrative. Together, we drew inspiration from community landscapes and social innovation imagery to craft a visual identity that underscores both the necessity and approachability of the work. Through this initiative, we supported the NationSwell Collaborative in establishing itself as a thought leader in place-based philanthropic work and to motivate funders to commit to more impactful, commmunity-driven investments.
